1. (a) Explain six factors that a firm should consider when planning for international marketing. (12 marks) (b) Shine Limited is in the process of designing a channel strategy for its products in an international market. Describe four product characteristics Read More …
Day: July 14, 2022
International Marketing 2015 July Knec Past Paper
MANAGEMENT ACCOUNTING MAY 2018 PAST PAPER
WEDNESDAY: 23 May 2018. Time Allowed: Read More …
International Marketing 2015 November Knec Past Paper
1. (a) Explain the limitations of the theory of comparative advantage as applied in International trade. (8 marks) (b) ABC Company Limited recently expanded its marketing operations to foreign markets. Describe the tools of public relations that it could use Read More …
ECONOMICS MAY 2018 PAST PAPER
TUESDAY: 22 May 2018. Time Allowed: 3 Read More …
International Marketing 2017 July Knec Past Paper
1. Explain five factors that could limit a firm when engaging in global marketing. (10 marks) 2. Jumbo Limited intends to venture into the international arena. Outline five economic indicators that the organization could monitor for effectiveness. (10 marks) 2. Read More …
International Marketing 2018 November Knec Past Paper
1. (a) Global Limited has an export department that manages its international markets. Explain six functions of the department. (12 marks) (b) Outline four differences between international trade and international marketing. (8 marks) 2. (a) Jopa Limited is planning to Read More …
International Marketing 2019 July Knec Past Paper
(a) Outline five documents that are used in international trade. (b) Explain five barriers that restrict international marketing. (10 marks) Taita Limited is a multinational firm in Kenya. Explain five ways in which the firm may use Information Communication Technology Read More …
ENTREPRENEURSHIP AND COMMUNICATION MAY 2018 PAST PAPER
TUESDAY: 22 May 2018. Read More …
COMMERCIAL LAW MAY 2018 PAST PAPER
MONDAY: 21 May 2018. Time Allowed: 3 hours. Answer any FIVE questions. ALL questions carry equal marks. QUESTION ONE 1. With specific reference to sources of law: Explain three advantages of an unwritten constitution over Read More …
FINANCIAL ACCOUNTING MAY 2018 PAST PAPER
MONDAY: 21 May 2018, Read More …