Business Description

Your background The proposed business name and the starting date Location of the business Major activities of the business Uniqueness of your product/services What attracted you to this opportunity Explain your plans to exploit the opportunity What are your plans Read More …

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Break Even Analysis

The break-even analysis is used to analyze the effect on profits of different costs, volumes, and prices. This analysis shows the level of sales required to support the overhead of the business. The break-even point is that point at which Read More …

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Operational/Production Plan

In the operational phase of business planning, you will describe the facilities, labour and overheads required to manufacture your propose product(s) or render your proposed services(s). If you are in the manufacturing business, your will explain the manufacturing process for Read More …

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Organization and Management Plan

In the organizational plan for the business, you will develop policies for staff development and human resource management. This will enable you to achieve the efficient product of goods of effective performance of services. You will present in detail the Read More …

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Pricing Strategy

In order to achieve the targeted sales, the way you price your products and/or services matter a lot. Examples of overall marketing strategies include: Market penetration Product development strategy When developing pricing strategy, you have to consider the following factors:- Read More …

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The Competition

A very important part of your market research is the investigation of your potential competitors. When doing this investigation, don’t think of your competitors as ‘enemies’, consider them as a source of information. Look at what your would be competitors Read More …

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Market Share

Market area size and trend Market area : Specify your intended market. In what geographical area is your market to be located? Market size: Once you have identified your market, determine the size of that market. This may be done Read More …

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The Marketing Plan

The marketing plan is the second stage of preparing your business plan. This phase is highly critical because it provides the basis for the organizational, operational and financial plans. You will need to conduct a market research i.e., an in-depth Read More …

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The Product / Service

Describe the products of service of your business: List and describe the products or services you sell. For each business offering, cover the main points, including what the product or service is, how much it costs, what sorts of customers Read More …

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